High impact ads are the just that: HIGH IMPACT. The strategic positioning and clever tactics give your brand the WOW factor without overwhelming consumers.
The Blade currently offers 2 types:
These ads are located on our news website toledoblade.com and live on the page with 100% SOV for 24 hours.
Position your wallpaper or reveal in the section that attracts your target audience including:

Stand out on toledoBlade.com with a high impact reveal ad for mobile. These ad units take up the length of the mobile screen as users scroll through news stories and headlines. It is a less invasive, but more “revealing”, ad that gives consumers a front row seat to your brand.
Wallpapers make THE statement on desktop. Your brand will be loud and clear on toledoBlade.com for consumers to soak up while directing them to your website. News content is sandwiched between your left and right creative. Formatted to adjust for screen size, Your ads can cover up-to 40% of real-estate on the page when the creative is fully visible.



Want to make an even BOLDER statement? Consider pairing your high impact ad with display ads for a full page takeover.

Let the Blade assist with your advertising needs.